Watch Dogs™ - Dedsec Camera Avatar

Once it is bought, set it on the console under Profile → Edit Profile → Avatar. It belongs to the PSN account, not the console, so the same avatar is there on PS5, PS4 and PS3 — and an avatar bought years ago on a PS3 already shows up on a PS5 signed in to that account. Paid avatars are what Sony calls premium avatars; there is no subscription behind the word, just a one-off Store purchase.

Many older avatars were dropped from the console Store's browse pages and can no longer be found by searching on the console — but they were never withdrawn from sale, which is why the checkout link above still works. And no avatar needs a redeem code unless one came in a box with something: browse all PlayStation avatars, or the free PSN avatars, which cost nothing and need no code.